TY - MANSCPT DB - Science History Institute DP - Science History Institute M2 - Courtesy of Science History Institute. Rights: Public Domain Mark 1.0 TI - Advertisement for Dow Aromatics ID - 1tbv5ca AU - Dow Chemical Company DA - 1942/// YR - 1942 AV - Advertisements from the Dow Chemical Historical Collection, Box 3 VL - Advertisements from the Dow Chemical Historical Collection, Box 3 AN - Advertisements from the Dow Chemical Historical Collection, Box 3 UR - https://digital.sciencehistory.org/works/1tbv5ca AB - Color print advertisement for Dow Aromatics. The advertisement features a mixed imagery illustration of a woman's face, a dancing couple, a hand holding a bar of soap, white roses, a perfume bottle, a beaker and a seated bull smelling a bouquet of flowers (a possible reference to the children's book The Story of Ferdinand, published in 1936). The accompanying text describes Dow Chemical's work in the field of synthetic aromatic chemicals and flavorings. The text also notes that Dow is developing synthetic food flavors to replace materials that are no longer widely available. Notably, the advertisement was produced during World War II and bears the Company's wartime tagline "Dow: Chemicals Indispensable to Industry and Victory." KW - Dow Chemical Company KW - Advertising KW - Corporations KW - Chemical industry KW - Perfumes KW - Perfumes industry KW - Perfumes, Synthetic KW - Women in advertising KW - World War (1939-1945) KW - Advertising, Industrial LA - English ER -