TY - MANSCPT DB - Science History Institute DP - Science History Institute M2 - Courtesy of Science History Institute. Rights: Public Domain Mark 1.0 TI - Magnesium and the Problem of Weight in Your Product ID - vsaxpdy AU - Dow Chemical Company DA - 1951/// YR - 1951 AV - Advertisements from the Dow Chemical Historical Collection, Box 8 VL - Advertisements from the Dow Chemical Historical Collection, Box 8 AN - Advertisements from the Dow Chemical Historical Collection, Box 8 UR - https://digital.sciencehistory.org/works/vsaxpdy AB - A black and white advertisement for Dowmetal, a magnesium alloy manufactured and sold by the Dow Chemical Company. Depicts one man carrying a long metal beam to demonstrate how lightweight the material is. The accompanying text describes how the leightness of Dowmetal can improve a business's production method, ease machinery requirements, and lessen the cost of labor and transportation. The Dowmetal logo, a hand holding a winged ingot of magnesium, is located in the bottom right of the advertisement. KW - Advertising, Industrial KW - Chemical Industry KW - Magnesium alloys KW - Magnesium industry and trade KW - Mineral industries KW - Dow Chemical Company LA - English ER -