The label for McLaughlin’s Magic Relief from Cases Drug Store of Logan, Ohio advertises this patent medicine as a cure for gastrointestinal ailments and as a pain reliever. According to the label, the primary ingredient was alcohol and it could be used internally and externally.

This one of five printed, gummed labels for patent medicines marketed as cures for Cholera Morbus, a historical, obsolete term for a gastrointestinal ailment characterized by fever, diarrhea, and vomiting. Each label includes specific medicine names, such as Cholera Balm and McLaughlin's Magic Relief, as well as dosage instructions.