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Digital Collections

Advertisements, Ephemera

Ready... to Make Products Move! Magnesium

  • 1945-Oct-27

Rights

Public Domain

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Color print advertisement for Dowmetal, a magnesium alloy manufactured and sold by the Dow Chemical Company. The two-page spread includes a description of Dow's hearty infrastructure for the extraction and supply of magnesium, established techniques and procedures for manufacturing products using magnesium, and market poised to purchase magnesium products. Includes artistic depictions of the extraction and metal pouring process, a manufacturing assembly line, and consumers interacting with a variety of magnesium products. The Dowmetal logo, a hand holding a winged ingot of magnesium, is located in the bottom right of the advertisement. Found in The Saturday Evening Post, October 27, 1945 issue.

Property Value
Creator of work
Format
Genre
Extent
  • 13.5 in. H x 21 in. W
Language
Subject
Rights Public Domain Mark 1.0
Credit line
  • Courtesy of Science History Institute

Institutional location

Department
Collection
Physical container
  • Box 8

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Cite as

Dow Chemical Company. “Ready... to Make Products Move! Magnesium,” October 27, 1945. Advertisements from the Dow Chemical Historical Collection, Box 8. Science History Institute. Philadelphia. https://digital.sciencehistory.org/works/42j7yyi.

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The Science History Institute recognizes there are materials in our collections that may be offensive or harmful, containing racist, sexist, Eurocentric, ableist, or homophobic language or depictions. The history of science is not exempt from beliefs or practices harmful to traditionally marginalized groups. The Institute is engaged in ongoing efforts to responsibly present and address the evidence of oppression and injustice inextricable from the history of science. If you would like to learn more about our ongoing efforts or if you encounter harmful, inaccurate, or insufficient descriptions, please contact us at digital@sciencehistory.org.