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Digital Collections

Advertisements, Ephemera

Through the Years...or the Seasons!

  • Advertisement for Paradow (para-Dichlorobenzene)

  • 1950-Apr-15

Rights

Public Domain

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Color print advertisement for para-Dichlorobenzene, a moth repellant sold under the Dow trademark name Paradow. The advertisement features an illustration of three generations of women. The youngest is seen playing dress-up, presumably in her grandmother's clothes. The accompanying text describes para-Dichlorobenze as the "recipe for protection" for fine fabrics against moths. This advertisement appeared on page 127 of the April 15, 1950 edition of The Saturday Evening Post.

Property Value
Creator of work
Format
Genre
Extent
  • 13.5 in. H x 10.5 in. W
Language
Subject
Rights Public Domain Mark 1.0
Credit line
  • Courtesy of Science History Institute

Institutional location

Department
Collection
Physical container
  • Box 9

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Related Items

Cite as

Dow Chemical Company. “Through the Years...or the Seasons!,” April 15, 1950. Advertisements from the Dow Chemical Historical Collection, Box 9. Science History Institute. Philadelphia. https://digital.sciencehistory.org/works/fek9nnr.

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The Science History Institute recognizes there are materials in our collections that may be offensive or harmful, containing racist, sexist, Eurocentric, ableist, or homophobic language or depictions. The history of science is not exempt from beliefs or practices harmful to traditionally marginalized groups. The Institute is engaged in ongoing efforts to responsibly present and address the evidence of oppression and injustice inextricable from the history of science. If you would like to learn more about our ongoing efforts or if you encounter harmful, inaccurate, or insufficient descriptions, please contact us at digital@sciencehistory.org.