Color print advertisement detailing the use of various synthetics produced by the Dow Chemical Company for a range of applications, including plastics, solvents, resins, and color dyes. The advertisement features a woman's hand posed over the dictionary definition of "synthetic," with accompanying text presenting Dow synthetics as a counterpoint to the perception that such materials are synonymous with low-quality. A version of this advertisement appeared in the November 21, 1938 edition of Time.