The advertisement mentions several Beckman Instruments products that could be used in corporations' fight against pollution, including IR spectrophotometers and gas chromatographs.
Beckman Instruments, Inc. was an early leader in analyzing and fighting smog and air pollution in southern California. Arnold Beckman's involvement with the Los Angeles County Chamber of Commerce put pollution at the forefront of local politics, while his business produced instruments that could help industries measure, analyze, and control the pollutants they released into the air.
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Beckman Instruments, and Ruthrauff Erwin Wasey. “What's in Your Smog?,” 1962. Beckman Historical Collection, Box 49, Folder 20. Science History Institute. Philadelphia. https://digital.sciencehistory.org/works/hq37vn56b.
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