Color print advertisement for Dowmetal, a magnesium alloy manufactured and sold by the Dow Chemical Company. The advertisement features an illustrated depiction of a hand lifting a winged ingot of Dowmetal magnesium through cloud cover while an airplane flies overhead. The accompanying text details magnesium's lightweight properties relative to aluminum and its potential to increase efficiency in transportation. Notably, the advertisement was produced during World War II and bears the Company's wartime tagline "Dow: Chemicals Indispensable to Industry and Victory."
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