Print advertisement for Dowmetal, a magnesium alloy manufactured and sold by the Dow Chemical Company. The advertisement features an illustrated depiction of a hand lifting a winged ingot of magnesium from the sea. The hand is framed by a face in profile, intended to represent the "mind of the chemical engineer." The accompanying text details Dow's extraction of magnesium from seawater and the use of Dowmetal in the construction of aircraft and other wartime equipment. The advertisement concludes by looking ahead to future uses of magnesium to "lighten the tasks of man when peace is won." This advertisement appeared on page 75 of the June 8, 1942 edition of Time.
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Dow Chemical Company. “Dow Magnesium: The Lightest Structural Metal...One-Third Lighter Than Any Other in Common Use,” June 8, 1942. Advertisements from the Dow Chemical Historical Collection, Box 8. Science History Institute. Philadelphia. https://digital.sciencehistory.org/works/3axhla5.
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