Trade card for Extrait de Viande de la Cie Liebig [Liebig Meat Extract Company] with Albertus Magnus
- 1929
Illustrated trade card depicts alchemist Albertus Magnus (1193?-1280) working in a lab with a vessel releasing steam. Also includes an inset bust of Magnus. Verso is an advertisement for Liebig's Extract of Meat along with a biography of Magnus.
Albertus Magnus (1193?-1280), also known as Saint Albert the Great and Albert of Cologne, was a German Dominican friar and Catholic bishop. His work in alchemy and chemistry credits him with the discovery of arsenic. He also experimented with photosensitive materials including silver nitrate. His publications cover various topics in alchemy and chemistry. He is often attributed with discovering the philosopher's stone but he did not publish on this subject so no record exists of this discovery.
Liebig's Extract of Meat Company was founded in 1865 by Justus von Liebig and George Christian Giebert. While the product was produced exclusively in Uruguay, it was extremely popular in Europe with 500 tons of the product being produced every year in the late 1870s. The company was very successful, eventually being bought in 1924 by the Vestey Group. In 1968 the company merged with Brooke Bond and then was eventually bought by Unilever in 1984. It was subsequently sold to Premier Foods in 2006.
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“Trade Card for Extrait De Viande De La Cie Liebig [Liebig Meat Extract Company] with Albertus Magnus.” Lithographic ink. Liebig's Extract of Meat Company, 1929. Science History Institute. Philadelphia. https://digital.sciencehistory.org/works/bg257g44c.
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