This advertisement for the EASE Computer touts its ability to eliminate process bottlenecks and to test processes without running a full, trial operation. The big draw, according to the ad content, is how Beckman Instruments can customize the EASE for a user's particular circumstances.
Beckman Instruments' analog computers were being produced by their Berkeley Division as early as 1953. The company produced analog computers -- also called automation, data reduction, or data handling systems -- for the petroleum, aerospace, and defense industries. Beckman Instruments eventually stopped producing these systems after their cost and the time required to customize them kept them from being widely adopted.
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Erwin Wasey, Ruthrauff, and Beckman Instruments. “Beckman's Process Computer Smashes Bottlenecks,” 1963. Beckman Historical Collection, Box 49, Folder 21. Science History Institute. Philadelphia. https://digital.sciencehistory.org/works/v118rd53f.
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