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Digital Collections

Advertisements

Pin a Service Ribbon on Your Dry Cleaner

  • 1943

Rights

Public Domain

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Color print advertisement for Dow Chemical Company depicts a male dry cleaner placing a paper bag over a freshly laundered garment. Notably, the advertisement was produced during World War II and bears the Company's wartime tagline "Dow: Chemicals Indispensable to Industry and Victory." Accompanying paragraph mentions how one's dry cleaner deserves recognition for their public service during war time given the reduction in dry cleaning solvents as well as labor, causing them to enlist members of the family and to work "round the clock." Tagline below paragraph reads "Synthetic Solvents for odorless, faster dry cleaning." This advertisement appeared in the Saturday Evening Post, dated 1943.

Property Value
Creator of work
Format
Genre
Extent
  • 13.75 H x 10.75 W
Language
Subject
Rights Public Domain Mark 1.0
Credit line
  • Courtesy of Science History Institute

Institutional location

Department
Collection
Physical container
  • Box 7

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Cite as

Dow Chemical Company. “Pin a Service Ribbon on Your Dry Cleaner,” 1943. Advertisements from the Dow Chemical Historical Collection, Box 7. Science History Institute. Philadelphia. https://digital.sciencehistory.org/works/wm117p53r.

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The Science History Institute recognizes there are materials in our collections that may be offensive or harmful, containing racist, sexist, Eurocentric, ableist, or homophobic language or depictions. The history of science is not exempt from beliefs or practices harmful to traditionally marginalized groups. The Institute is engaged in ongoing efforts to responsibly present and address the evidence of oppression and injustice inextricable from the history of science. If you would like to learn more about our ongoing efforts or if you encounter harmful, inaccurate, or insufficient descriptions, please contact us at digital@sciencehistory.org.