Color print advertisement for Stripcoat, a protective coating made from Dow Ethylcellulose (branded as Ethocel). The advertisement features an illustration of metal parts being dipped in Stripcoat, shipped via airplane, and received by a man in military-style dress, with the caption "Dip It, Ship It, Strip It." The accompanying text describes the use of Stripcoat to protect metal parts during shipping. Notably, the advertisement was produced during World War II and bears the Company's wartime tagline "Dow: Chemicals Indispensable to Industry and Victory."
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Dow Chemical Company. “Ethocel: Stripcoat,” circa 1943. Advertisements from the Dow Chemical Historical Collection, Box 9. Science History Institute. Philadelphia. https://digital.sciencehistory.org/works/audb2m7.
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