Advertisement for Dresinol, the trade name for a resin emulsion used as modifiers in adhesives in textile finishing compositions, in emulsion paints, as an ingredient in binders for plastics, etc. Manufactured and sold by the Hercules Powder Company, the work advertises Dresinol as a water additive and chemical plugging agent. Dresinol "directs water flow through profitable oil-bearing sands, by selectively reducing the permeability of 'thief' sand!" This advertisement appeared in the July 1947 issue of Producers Monthly.
Formed in 1912 as part of an anti-trust settlement with DuPont, the Hercules Powder Company (later Hercules Inc.) initially specialized in the manufacture of explosives and smokeless powders and subsequently diversified its business to encompass a variety of industrial products, including pine and paper chemicals, synthetics, pigments, polymers, and cellulose.
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Hercules Incorporated. “Traffic Cop for Water.” 1947 Hercules Advertisements, 1947. Records of Hercules Incorporated, Volume 1947. Science History Institute. Philadelphia. https://digital.sciencehistory.org/works/azf68hs.
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