Print advertisement for Toxaphene produced by Hercules Powder Company consists of an inset paragraph describing how the piney scent of Toxaphene makes it pleasing to aerial operators. This advertisement appeared in National Flying Farmer.
Originally trademarked by the Hercules Powder Company, Toxaphene was a synthetic organic insecticide toxicant primarily used in agricultural insecticides.
Formed in 1912 as part of an anti-trust settlement with DuPont, the Hercules Powder Company (later Hercules Inc.) initially specialized in the manufacture of explosives and smokeless powders and subsequently diversified its business to encompass a variety of industrial products, including pine and paper chemicals, synthetics, pigments, polymers, and cellulose.
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Hercules Incorporated. “Aerial Operators Prefer Toxaphene Dusts Sprays.” 1950 Hercules Advertisements, 1950. Records of Hercules Incorporated, Volume 1950. Science History Institute. Philadelphia. https://digital.sciencehistory.org/works/h989r3998.
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