The extensive collection of Hercules advertising materials, covering the years 1913 through 1952, documents the company's growth as a major manufacturer of chemical products. A portion of the 1950 edition is digitized here with content covering CMC (sodium carboxymethylcellulose), Toxaphene insecticide as well as pine oil.
Formed in 1912 as part of an anti-trust settlement with DuPont, the Hercules Powder Company (later Hercules Inc.) initially specialized in the manufacture of explosives and smokeless powders and subsequently diversified its business to encompass a variety of industrial products, including pine and paper chemicals, synthetics, pigments, polymers, and cellulose.
Hercules Incorporated. “1950 Hercules Advertisements,” 1950. Records of Hercules Incorporated, Volume 1950. Science History Institute. Philadelphia. https://digital.sciencehistory.org/works/z029p562w.
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