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Dowflake Keeps This Road Dustless

  • Circa 1925

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Public Domain

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Advertisement for Dowflake Calcium Chloride, a product of the Dow Chemical Company marketed for use to control dust on unpaved roads and parking lots, as well as a roadway deicer. The advertisement features a colored rendering of a dust-proof road treated with Dowflake; notably, the road is described as located near the family home of U.S. President Calvin Coolidge in Plymouth Notch, Vermont. The advertisement also includes testimonials from individuals in Wisconsin, Mississippi, and Virginia attesting to Dowflake's ability to keep road surfaces damp and firm.

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Creator of work
Format
Genre
Extent
  • 12 in. H x 8.5 in. W
Language
Subject
Rights Public Domain Mark 1.0
Credit line
  • Courtesy of Science History Institute

Institutional location

Department
Collection
Physical container
  • Box 7

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Cite as

Dow Chemical Company. “Dowflake Keeps This Road Dustless,” circa 1925. Advertisements from the Dow Chemical Historical Collection, Box 7. Science History Institute. Philadelphia. https://digital.sciencehistory.org/works/wm117p541.

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The Science History Institute recognizes there are materials in our collections that may be offensive or harmful, containing racist, sexist, Eurocentric, ableist, or homophobic language or depictions. The history of science is not exempt from beliefs or practices harmful to traditionally marginalized groups. The Institute is engaged in ongoing efforts to responsibly present and address the evidence of oppression and injustice inextricable from the history of science. If you would like to learn more about our ongoing efforts or if you encounter harmful, inaccurate, or insufficient descriptions, please contact us at digital@sciencehistory.org.