-
Now--Better Cellulose Gum for Better Printing Pastes
- Part of 1952 Hercules Advertisements
- 1952
Color print advertisement for Hercules CMC, a cellulose gum manufactured and sold by the Hercules Powder Company for use as a binding and stabilizing agent in consumer goods. The advertisement shows a line drawing of a…
-
Easier to Wash With! Easier to Iron With! Easier to Sell With!
- Part of 1952 Hercules Advertisements
- 1952
Color print advertisement for Hercules CMC-CT, unpurified cellulose gum manufactured and sold by Hercules Powder Company for use in detergent products. The advertisement features line drawings of three figures handling…
-
Whiter White Work
- Part of 1951 Hercules Advertisements
- 1951
Print advertisement for Hercules CMC-CT, unpurified cellulose gum manufactured and sold by Hercules Powder Company for use in detergent products. The advertisement shows an illustration of white shirts and assorted…
-
Chemistry Does the Wash
- Part of 1951 Hercules Advertisements
- 1951
Print advertisement for Hercules CMC-CT, unpurified cellulose gum manufactured and sold by Hercules Powder Company for use in detergent products. The advertisement shows an illustration of a folded shirt, and an inset…
-
Problem...Solution...Result...
- Advertisement for Hercules CMC
- Part of 1951 Hercules Advertisements
- 1951
Two-page color print advertisement for Hercules CMC, unpurified cellulose gum manufactured and sold by Hercules Powder Company for use in detergent products. The advertisement shows a graph representing the…
-
Helping Industry Look South
- Part of 1951 Hercules Advertisements
- 1951
Print advertisement for Hercules Powder Company rosin and rosin derivatives. The advertisement shows an enlarged illustration of a weather vane pointing south, above an aerial photograph of an industrial building. The…
- Creator Of Work Hercules Incorporated
- Subject Chemical industry, Research, Industrial, Hercules Incorporated, Pine oil, Corporations, Naval stores, Advertising, Industrial, Gums and resins
-
First with Cement Manufacturers...Vinsol Air-Entraining Agent
- Part of 1951 Hercules Advertisements
- 1951
Color print advertisement for Vinsol, a resin manufactured and sold by the Hercules Powder Company for use in cement and road construction. The advertisement shows an illustration of two cars on a stretch of road being…
- Creator Of Work Hercules Incorporated
- Subject Chemical industry, Research, Industrial, Hercules Incorporated, Corporations, Naval stores, Advertising, Industrial, Gums and resins
-
Make Better Castings with Hercules NVX and Truline Binder
- Part of 1951 Hercules Advertisements
- 1951
Print advertisement for NVX and Truline, the trade names for resinous binders manufactured and sold by the Hercules Powder Company for use in casting iron, steel, and brass. The advertisement features a black-and-white…
- Creator Of Work Hercules Incorporated
- Subject Chemical industry, Research, Industrial, Hercules Incorporated, Corporations, Naval stores, Advertising, Industrial, Founding, Metal castings
-
Stop Insect Losses! Use Cotton Poisons the Right Way
- Part of 1951 Hercules Advertisements
- 1951
Print advertisement for Toxaphene, a toxicant manufactured and sold by the Hercules Powder Company for use in pesticides and insecticides. The advertisement features a line drawing of a farmer in a field, with a tractor…
-
Don't Lose Cotton! Inspect Frequently for Harmful Insects
- Part of 1951 Hercules Advertisements
- 1951
Print advertisement for Toxaphene, a toxicant manufactured and sold by the Hercules Powder Company for use in pesticides and insecticides. The advertisement shows a line drawing of a man inspecting the leaves of a…
-
Noma Plays Safe with Flame-Resistant Hercocel
- Part of 1951 Hercules Advertisements
- 1951
Color print advertisement for Hercocel flame-resistant acetate, made with cellulosic acetate molding powder manufactured and sold by the Hercules Powder Company. The advertisement features a variety of electric…
-
Hercocel E Answers a Call for Ethyl
- Part of 1951 Hercules Advertisements
- 1951
Color print advertisement for Hercocel E, an ethyl cellulose molding powder manufactured and sold by the Hercules Powder Company. The advertisement shows a man in a coat using a telephone handset, with an image of an…
-
An Open-and-Shut Case of Good Design
- Part of 1951 Hercules Advertisements
- 1951
Color print advertisement for Hercocel A, a cellulose acetate molding powder manufactured and sold by Hercules Powder Company. The advertisement shows a photograph of a woman in a work uniform holding a plastic lunch…
-
"The Finest Plastics Toys are Acetate"
- Part of 1951 Hercules Advertisements
- 1951
Two-page color advertisement for cellulose acetate made with plastic molding compounds manufactured and sold by Hercules Powder Company. The advertisement features small line drawings showing different phases in the…
-
A Double Edge--In Selling, Too!
- Part of 1951 Hercules Advertisements
- 1951
Color print advertisement for cellulosic plastics made with plastic molding compounds manufactured and sold by Hercules Powder Company. The advertisement shows a woman in an apron operating an Oster electric knife…
- Creator Of Work Hercules Incorporated
- Subject Chemical industry, Research, Industrial, Hercules Incorporated, Corporations, Advertising, Industrial, Plastics, Plastics industry and trade, Cellulose, Cellulose industry, Cellulose acetate, Women in advertising, Housewives, Housewives as consumers, Naval stores
-
For Uniform Whiteness...
- Part of 1951 Hercules Advertisements
- 1951
Color print advertisement for Hercules CMC-CT, unpurified cellulose gum manufactured and sold by Hercules Powder Company for use in detergent products. The advertisement shows a uniformed woman arranging linens on a…
-
Whiter...with Soaps
- Part of 1951 Hercules Advertisements
- 1951
Color print advertisement for Hercules CMC-CT, unpurified cellulose gum manufactured and sold by Hercules Powder Company for use in detergent products. The advertisement shows two views of a smiling woman holding stacks…
-
The Size for Service...
- Advertisement for Hercules CMC-CT
- Part of 1951 Hercules Advertisements
- 1951
Color print advertisement for Hercules CMC-CT, unpurified cellulose gum manufactured and sold by Hercules Powder Company for use in detergent products. The advertisement shows a waiter arranging a napkin on a table…
-
For Whiter Wash...
- Part of 1951 Hercules Advertisements
- 1951
Color print advertisement for Hercules CMC-CT, unpurified cellulose gum manufactured and sold by Hercules Powder Company for use in detergent products. The advertisement shows a woman holding a white collared shirt. The…
- Creator Of Work Hercules Incorporated
- Subject Chemical industry, Research, Industrial, Cleaning compounds, Hercules Incorporated, Corporations, Advertising, Industrial, Cellulose, Cellulose industry, Women in advertising, Housewives, Housewives as consumers, Detergents, Detergent industry, Laundry, Naval stores
-
For Better Cosmetics...And Pharmaceuticals
- Part of 1951 Hercules Advertisements
- 1951
Color print advertisement for cellulose gum manufactured and sold by the Hercules Powder Company for use as a binding and stabilizing agent in consumer goods. This product was also marketed as "Hercules CMC." The…
-
Hercules Pine Oils
- Part of 1949 Hercules Advertisements
- 1949
Print advertisement for pine oil manufactured by the Hercules Powder Company. The advertisement features a graphic illustration of a mop and bucket, surrounded by blue droplets. Each droplet is labelled with an…
-
Another Design First
- Part of 1949 Hercules Advertisements
- 1949
Color print advertisement for Flame-Resistant Acetate manufactured and sold by the Hercules Powder Company. The advertisement features a photograph of a woman holding an IRO Electric Deodorizer. The text describes the…
-
Noma Makes News with "Hercules" Flame-Resistant Acetate
- Part of 1949 Hercules Advertisements
- 1949
Color print advertisement for flame-resistant cellulose acetate manufactured and sold by Hercules Powder Company. The advertisement features a graphic silhouette of a Christmas tree with photographs of illuminated…
-
Designed Right...It Sells on Sight!
- Part of 1949 Hercules Advertisements
- 1949
Color print advertisement for cellulosic plastics made with plastic molding compounds manufactured and sold by Hercules Powder Company. The advertisement features a photograph of a young boy using a plastic crossbow toy…
-
4 items
Cellulosics for Durability, Styling, and Versatility
- Part of 1949 Hercules Advertisements
- 1949
Colorful print spread advertising cellulosic plastics made with plastic molding compounds manufactured and sold by Hercules Powder Company. On each page, the advertisement features a minimalist illustration of a hand;…