Print advertisement for NVX and Truline, the trade names for resinous binders manufactured and sold by the Hercules Powder Company for use in casting iron, steel, and brass. The advertisement features a black-and-white…

Color print advertisement for Hercocel E, an ethyl cellulose molding powder manufactured and sold by the Hercules Powder Company. The advertisement shows a man in a coat using a telephone handset, with an image of an…

Print advertisement for Hercules Powder Company rosin and rosin derivatives. The advertisement shows an enlarged illustration of a weather vane pointing south, above an aerial photograph of an industrial building. The…

Color print advertisement for Hercules CMC-CT, unpurified cellulose gum manufactured and sold by Hercules Powder Company for use in detergent products. The advertisement shows a woman holding a white collared shirt. The…

Color print advertisement for Hercules CMC-CT, unpurified cellulose gum manufactured and sold by Hercules Powder Company for use in detergent products. The advertisement shows a uniformed woman arranging linens on a…

Color print advertisement for cellulose gum manufactured and sold by the Hercules Powder Company for use as a binding and stabilizing agent in consumer goods. This product was also marketed as "Hercules CMC." The…

Color print advertisement for Vinsol, a resin manufactured and sold by the Hercules Powder Company for use in cement and road construction. The advertisement shows an illustration of two cars on a stretch of road being…

Print advertisement for Toxaphene, a toxicant manufactured and sold by the Hercules Powder Company for use in pesticides and insecticides. The advertisement shows a line drawing of a man inspecting the leaves of a…

Print advertisement for Hercules CMC-CT, unpurified cellulose gum manufactured and sold by Hercules Powder Company for use in detergent products. The advertisement shows an illustration of a folded shirt, and an inset…

Advertisement for toxaphene with an extended list of harmful insects that can be controlled through the use of toxaphene.

Originally trademarked by the Hercules Powder Company, Toxaphene was a synthetic organic…

Color print advertisement for Hercocel A, a cellulose acetate molding powder manufactured and sold by Hercules Powder Company. The advertisement shows a photograph of a woman in a work uniform holding a plastic lunch…

Color print advertisement for cellulosic plastics made with plastic molding compounds manufactured and sold by Hercules Powder Company. The advertisement shows a woman in an apron operating an Oster electric knife…

The extensive collection of Hercules advertising materials, covering the years 1913 through 1952, documents the company's growth as a major manufacturer of chemical products. A portion of the 1951 edition is digitized…

Two-page color advertisement for cellulose acetate made with plastic molding compounds manufactured and sold by Hercules Powder Company. The advertisement features small line drawings showing different phases in the…

Print advertisement for toxaphene produced by Hercules Powder Company depicts the eastern hemisphere of the earth with an inset of a cotton plant. Accompanying paragraph states how the production of toxaphene has…

Print advertisement for toxaphene produced by Hercules Powder Company depicts a basket full of cotton with a portion shaded reading "average reduction cotton acreage for 1950." Accompanying paragraph's tagline reads…

Print advertisement for toxaphene produced by Hercules Powder Company features a photograph of a dead boll weevil killed by toxaphene. A paragraph describes how the use of toxaphene will increase yields by killing…

Print advertisement for toxaphene produced by Hercules Powder Company depicts a photograph of a dead grasshopper killed by toxaphene. A paragraph describes how the use of toxaphene will increase yields by killing insect…

Print advertisement for toxaphene produced by Hercules Powder Company depicts a photograph of a dead grasshopper killed by toxaphene. A paragraph describes how the use of toxaphene will increase yields by killing insect…

Print advertisement for toxaphene produced by Hercules Powder Company depicts a pine tree with paragraphs describing how the use of toxaphene for cotton and other crops utilizes Southern pine trees due to toxaphene…

Print advertisement for Toxaphene produced by Hercules Powder Company consists of an inset paragraph describing how South Carolina cotton growers are utilizing Toxaphene to control insects. This advertisement appeared…

Print advertisement for Hercules Powder Company explosives. The advertisement features small black-and-white illustrations of industrial sites. The accompanying text briefly describes several Hercules explosives, such…

Print advertisement for lacquer used in the finishing of Hoover vacuum cleaner accessories. The advertisement shows an illustration of two vacuum cleaner attachments, as well as a small figure of a woman carrying a…

Color print advertisement for Celluose Acetate manufactured and sold by the Hercules Powder Company for use as a base in plastic molding compounds. The advertisement features an illustrated figure of a woman, as well as…

Print advertisement for toxaphene produced by Hercules Powder Company depicts a circular photograph of cotton field with cotton pickers and a man overseeing the workers. A wedge cut out of the photograph reads "Average…